
Part of E Maison project analysis
Homejourney Editorial
E Maison on Braddell Road in District 13 offers investors a 3.2-3.3% rental yield[2][6], making it an attractive option for those seeking stable income alongside capital appreciation in Singapore's mature residential market. As a freehold development completed in 2016 with 130 units, E Maison combines accessibility with solid investment fundamentals that appeal to both owner-occupiers and portfolio investors.
This cluster article dives deep into E Maison's investment potential, examining rental yields, price trends, financing options, and buyer considerations. Whether you're a first-time buyer exploring District 13 or an experienced investor evaluating your next purchase, Homejourney provides verified data to help you make confident decisions about this Macpherson-Potong Pasir gem.
Rental yield measures the annual rental income as a percentage of the property's purchase price: Yield = (Annual Rent / Property Price) × 100. For E Maison, the current rental yield sits at approximately 3.2-3.3%[2][6], aligning closely with Singapore's residential market average of 3.36%[3].
This yield reflects the balance between E Maison's accessible pricing (averaging S$1,570 per square foot based on recent transactions)[2] and strong tenant demand in the Serangoon-Macpherson corridor. The development's proximity to Potong Pasir MRT station and established amenities makes it particularly attractive to renters seeking affordability without sacrificing convenience.
In 2026, Singapore's private residential rental market is stabilizing, with supply constraints expected to cap rent growth at 2-3%[5]. This creates a favorable environment for E Maison investors: while capital appreciation may moderate, rental income remains stable and predictable—a key consideration for income-focused investors.
E Maison's unit mix ranges from compact 1-bedroom apartments to larger 3-bedroom configurations, each with distinct rental yield profiles. Here's what investors can expect:
Note: These estimates are based on 2026 URA transaction data and current rental market conditions. Actual yields vary depending on unit condition, floor level, orientation, and individual lease negotiations. Homejourney recommends consulting with property professionals for personalized projections.
The 1-bedroom segment typically delivers the highest yields because younger professionals and expatriates seeking affordability dominate rental demand in District 13. However, 2-bedroom units offer better balance between yield and capital appreciation potential, making them popular with investors targeting long-term growth.
Recent transaction data shows E Maison's price range reflects its mature, well-established position in the D13 market. Based on the last 12 months of sales, prices have ranged from S$1,219 to S$1,724 per square foot, with an average of S$1,570 psf[2]. The highest recorded transaction was S$1,724 psf in January 2025 for a 904-sqft unit.
This pricing positions E Maison competitively within District 13, where the affordability sweet spot for suburban developments sits between S$1,200–S$1,600 psf[4]. The development's freehold status and established infrastructure provide value that justifies its premium over nearby leasehold developments.
For comparison, E Maison's pricing reflects steady market conditions rather than speculative growth. Historical appreciation since 2020 has been modest but consistent, supporting the view that this is a stable, income-focused investment rather than a capital appreciation play.
To explore available units and current asking prices, browse E Maison properties for sale on Homejourney or check our detailed price trends and transaction history .
E Maison's investment appeal rests significantly on its strategic location at Braddell Road, which offers several advantages for attracting and retaining quality tenants:
These amenities create consistent tenant demand across multiple demographics—young professionals, expatriates, families, and healthcare workers. This diversity reduces vacancy risk and supports stable rental income, which is critical for yield-focused investors.
Understanding your financing options is essential before committing to an E Maison purchase. Here's a practical breakdown for different buyer profiles:
A 2-bedroom unit at S$1.8M with 25% down payment (S$450,000 in cash/CPF):
CPF can be used for both the down payment and monthly mortgage payments, reducing cash outlay significantly.
Same 2-bedroom at S$1.8M:
Foreigners face stricter requirements but can still invest:
For detailed financing guidance tailored to your situation, use Homejourney's mortgage calculator Bank Rates to estimate your monthly payments and explore different scenarios. Our E Maison Home Loan & Financing Guide E Maison Home Loan & Financing Guide | Homejourney provides comprehensive information on loan options, CPF rules, and ABSD implications.
While E Maison's 3.2-3.3% rental yield is attractive, the complete investment picture includes capital appreciation potential. Here's what drives long-term value:
Singapore's private residential market is projected to see price growth of 3-6% annually in 2026, with selective appreciation by location[4]. E Maison, positioned in the affordability sweet spot with freehold status, is well-positioned for steady appreciation. Historical data shows consistent appreciation since 2020, supporting the view that this is a stable, lower-volatility investment.
District 13's appeal to renters remains strong despite broader market headwinds. The area attracts budget-conscious renters, young professionals, expatriates, and families—demographics with sustained demand even during economic uncertainty. Supply constraints in 2026 are expected to support rental prices, preventing sharp declines[5].
For a typical E Maison investor, total returns combine:
This blended return compares favorably to Singapore's broader residential market and provides the dual benefit of income plus wealth building.
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Ready to explore E Maison? Browse all available units for sale , check detailed market analysis and price trends , or schedule a viewing with a property agent .
E Maison's average rental yield is 3.2–3.3%[2][6], based on recent transaction data and rental rates. This aligns with Singapore's residential market average and reflects the balance between accessible pricing and strong tenant demand in District 13. Actual yields vary by unit type, with 1-bedroom units typically achieving 3.3–3.5% and larger units 3.0–3.2%.
Yes, E Maison appeals to first-time buyers for several reasons: freehold status, established location with proven tenant demand, accessible pricing (S$1,200–S$1,700 psf), and strong MRT connectivity. First-time buyers also enjoy 0% ABSD and can use CPF for down payments and mortgage payments. However, if your priority is owner-occupancy rather than investment returns, consider your long-term housing needs alongside yield potential.
E Maison's 3.2–3.3% yield is competitive within D13. Its freehold status provides an advantage over leasehold developments, which typically see accelerated value decline as lease tenure shortens. The established amenities and MRT connectivity also support consistent tenant demand. For detailed comparisons with other D13 developments, explore Homejourney's projects directory Projects to analyze multiple options side-by-side.
ABSD (Additional Buyer's Stamp Duty) depends on your buyer profile: 0% for first-time Singaporean buyers, 17% for second properties by Singaporeans, and 30% for foreign investors. For a S$1.8M unit, second-property ABSD would be S$306,000. Use Homejourney's mortgage calculator Bank Rates to estimate your total acquisition costs including ABSD.
View price trends, transaction history, and nearby amenities for E Maison.